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Phototex is applied to nearly 330 feet of photographic prints depicting indigenous life in the 1970’s on display for students and facility to see at a school in Australia. Made of 100% polyester fabric, Phototex is water resistant and can be illuminated with backlighting and wrapped around walls, poles, corners and even ceilings.
At first look, it’s a constellation. But upon a further examination, Derek Cracco’s work reveals something of much more significance. His art isn’t restricted to fit a frame. No, Cracco uses a whole wall to express men and women and the art of romance through a printmaking exhibit utilizing Phototex. The adhesive material ensures Cracco’s artwork can be removed from surfaces without damage.
An online photo editing and design service headquartered in Seattle, Washington collaborated with a local artist to add some color and creativity to the organization’s open workspace. They wanted to mirror the look of retro photo booths for its meeting pods.
As the saying goes, “Everything is bigger in Texas.” And for WernerCo, the global leader in the manufacturing and distribution of ladders and climbing equipment, they wanted to make a big impression on attendees at a tradeshow event in Austin, Texas. This wouldn’t be your ordinary wrapping job. Rather, the goal of WernerCo would be to showcase its brand across a 12,000 square foot historic building in the heart of Austin for a private party. The buildings’ exterior needed to be preserved while ensuring the display could combat all weather elements.
For a racing team, you can’t have a car whizzing around the track without broad and fresh wraps, decals and stickers. But, it’s not just all about vehicle graphics. In particular, a racing company looked to promote its racing across wall and floor graphics throughout its facilities. In the past, the depth of the weave and the adhesives of their prints never seemed to be strong enough for slightly uneven or old surfaces until they decided to test a new material known as Phototex.
Step Back & Gain Perspective On Artwork – The Binghamton University Art Museum in Binghamton, New York
You may not know who Milton Glaser is, but you’re sure to recognize his work. Glaser is most notably know for his ‘I Heart NY’ logo design representing the spirit of New York City that can be found on anything and everything. An exhibit showcasing the artists’ original works at the Binghamton University Art Museum features blown-up prints consisting of layers of shapes, lines and dots that come together to create an image of a landscape or a figure. In order to showcase the full effect of Glaser’s art, the university utilized Phototex as a way to successfully stretch the prints over bumps and grooves of the wall.